Why am I asked to accept some permissions on installation?
The Shopify Platform has a permission system for Shopify apps. That way, the Shopify Platform controls which information from your store apps can access or modify.
Unfortunately, the permission system is coarse-grained and apps have to ask for a full chunk of information in order to get something particular. For example, if an app wants to know the number of orders in your store, it has to ask for the read_orders permission, what also allows to read the detail of the orders or the order customer data.
The following are the permissions required by Video Background, as displayed by Shopify in the app installation page:
Let us explain in detail the meaning of each permission listed.
View Shopify account data
We need to know your Shopify plan and your contact email address. This is a read-only permission, our app cannot modify any shop data.
Manage your Online store
This permission allows us to insert a reference to our app script in your store (this is necessary for the app to function in your store). Our app is comprised by a single Javascript file that is referenced in your store HTML.